Meet the team behind the scenes at CAMA

Michelle French

Co-Founder

With years of experience in the relocation and asset management industry I am passionate about investing in sustainable initiatives in film and construction. Specialising in business development and strategic planning, I spend my time talking to the film and construction industries, championing a more efficient, circular approach to storing and reusing their assets and materials.

Driven by my passion to make a positive change for businesses while protecting our environment, I really enjoy the challenge of blending industry and technology to provide sustainable solutions that work in the real world.

CAMA are proud partners with The Production Guild, The British Film Designer's Guild and Norfolk Screen. I also champion women's health issues and we are supporters of Wellbeing of Women.

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Michaele Apostolides

Co-Founder

I feel proud to lead a company with a rich history of over 120 years and has adapted and evolved over the decades.

The highlight of my work is to lead a team of passionate individuals who collectively provide industry leading storage and have developed a truly unique circular economy service for the film, TV and construction industries.

Our latest innovation, AssetFlow blends technology with our industrial infrastructure to make sustainability work on a practical and commercial level.

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Richard Collins

Operations Manager UK & EMEA

I started CAMA 20 years ago as a part-time porter, and I have worked in various roles including removals, fitting, warehouse, and specialist moves. Bringing all this experience together, I now work as the Operations Manager UK & EMEA.

Watching CAMA grow over this time has been inspiring, and the fact that the company values remain grounded and embedded throughout the different services we provide to clients, really sets us apart.

We don't do "the norm", we always look outside the box on how to make things easier, with the customer in the centre of our every decision. This keeps us one step ahead of other storage and asset management businesses.

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Helen Price

Customer Onboarding Manager & Operations Liaison

I am responsible for onboarding new clients, addressing any queries, and driving customer satisfaction. My goal is for all client's to be operating efficiently, so I provide first-class customer support and training for AssetFlow, working closely with our Software Consultant and management team.

My aim is to support customers by optimizing their storage and AssetFlow setup for the swiftest route to success.

I am thrilled to be part of a dynamic independent company offering personalised storage and circular asset management service sto our film, TV and construction customers.

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Samantha Collins

Circular Economy & Life Cycle Analysis

As part of AssetCycle, I directly collaborate with our clients to ensure the redistribution of assets back in to their respective industries as well as supporting local communities via social initiatives. My focus is in driving the circular reuse of props, sets, costumes, and construction materials.

As part of this service, I track the lifecycle of the assets that come through our AssetCycle service, made possibly through AssetFlow and provide varied levels of reporting and certification highlighting the carbon savings of reuse.

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Liz O'Sullivan

Office Manager - Invoicing

My role is the Office Manager, and I’m probably the first person you will speak to when you call the office. I’m happy to help with any enquiry you may have, whether it's about our website or an invoice. I’m responsible for all storage and sustainability invoicing, as well as other financial responsibilities.

To sum it up, I do most of the run-of-the-mill duties around the office, but if I can’t help I know someone who can.

At the end of the day, we are one team, with a shared main goal of customer satisfaction.

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Tristian Roberts

Software Developer & Consultant, CAMA Group Ltd

I started with a background in corporate I.T - but quickly realised that many systems and processes made a 'users' life harder. I have a strong belief that I.T. should make a 'persons' life easier through simple yet highly effective user experiences.

'Putting the customer first' carries little weight with most companies - but with CAMA it is central to the entire business. I was asked to design the CAMA Storage Portal with this in mind - develop a system that empowered both the CAMA staff and customers.

It is an approach that has resonated well and I'm excited to further develop the customer portal to provide the next level of sustainable storage solutions for our customers and staff.

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Ella Nevill

Head of Strategic Growth - AssetFlow

Ella is our Head of Strategic Growth at AssetFlow. At the CAMA Group’s sister businesses, AssetStore & AssetCycle, she gained experience with clients including Universal, the BBC, Netflix, and Channel 4./p>

Ella’s work centres around scaling up AssetFlow, managing projects with key industry partners, supporting with product development, and building our profile as a leading technology provider in this space. Her background is in ClimateTech, where she worked at a start-up running decarbonisation programmes for the public sector and SMEs. Ella also has a degree in Human, Social and Political Sciences from the University of Cambridge, specialising in Social Anthropology and the intersection between economics and the environment.

She blends these experiences in this role by ensuring that our strategy aligns with the core principles of the circular economy, building out our industry-first carbon data offering. Through this work, Ella is also a proud member of The Production Guild of Great Britain’s Sustainability Working Group.

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Yosien Burke

Sustainability and PR Consultant

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